The SEAT pavilion is located in the centre of the Autostadt compound, in a bright white building that left one of the best impressions of the whole theme park.
The official materials describe it as a sensuously curved sculpture to represent Mediterranean vitality and temperament, and this may particularly be true in light of the functional Autostadt environment.
The building is surrounded by lakes, and a wooden bridge leads to the middle of the curved structure. The pavilion is bounded by the land and the water of the lagoon taking inspiration from the geography of the Iberian Peninsula.
Inside, the building reflects the brand’s Spanish origin, with colourful passion, with dynamic presentations such as the projection of pretty cool show on a recent SEAT model.
This something I am familiar with from several tech demos at international car shows and a few pavilions feature it here too.
